Psychedelic Gucci Pop-up Shop Will Remain in Chicago Through March 2on February 20, 2020 at 5:53 pm

Is your wardrobe desperately in need of a few statement pieces? Just head to 160 N Morgan. It’s all Gucci.

Luxury designer brand Gucci set up a glamorous, ’70s-inspired pop-up shop in the West Loop of Chicago during the NBA All-Star Weekend, and it’s not going anywhere just yet. The limited-time collection is on sale through March 2, and no formal invite is needed. Members of the public can window-shop Gucci’s expensive attire or take home something grand if they’re feelin’ fancy.

Enter a wonderland of luxury wear, royally basked in a violet glow from the custom, geometric mural painted by Colossal Media. The 2,600-square-foot store has no shortage of disco balls, making their designer handbags, shoes, accessories, jewelry, and luggage look as glamorous as you’d expect. The pop-up honors Gucci’s ’70s-inspired GG Psychedelic Collection, which recolors the classic brand logo in kaleidoscopic hues.

Products from the Psychadelic Collection are just as ethereally expensive as you might expect from the luxury brand; a phone case runs around $380, a jacket for $2,500, and the kicker, luggage, puts you back around $4,000.

Interested in visiting? The Gucci pop-up store is open in Chicago’s West Loop at 160 N Morgan Street through March 2, 2020.

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